# Swirvle > Swirvle is a SaaS platform that helps small and medium-sized businesses increase customer retention, repeat purchases, and revenue through Loyalty Programs, CRM, Marketing Automation, and an integrated POS system. Swirvle is built for physical-location businesses such as restaurants, cafés, retail stores, gas stations, and service businesses across Latin America. Swirvle enables businesses to centralize customer data, automate engagement, and reward customer behavior through visits, purchases, points, and smart promotions. The platform is designed for fast onboarding, real-world SMB operations, and data-driven growth. Key features and benefits: - All-in-one Loyalty CRM designed for SMBs with physical locations. - Digital loyalty programs based on visits, points, spending, or custom rules. - Marketing automation via email, notifications, and WhatsApp-style messaging. - Smart coupons triggered by customer behavior and milestones. - Actionable analytics focused on retention, frequency, and ROI. - AI-powered campaign ideas, reward optimization, and copywriting assistance. - Multi-location support for franchises and growing businesses. - Integrated POS system with sales, inventory, employees, and reporting. - Industry-specific solutions tailored to different business verticals. ## Core Pages - [Home](https://swirvlehub.com/) - [CRM y Programa de Lealtad](https://swirvlehub.com/crm-y-programa-de-lealtad) - [POS](https://swirvlehub.com/pos) - [Pricing](https://swirvlehub.com/pricing) - [Sobre nosotros](https://swirvlehub.com/sobre-nosotros) - [Blog](https://swirvlehub.com/blog) ## Blog & Educational Content Swirvle publishes educational content focused on loyalty, CRM, POS systems, and data-driven decision making for SMBs. - [Registro de ventas](https://swirvlehub.com/blog/registro-de-ventas) - [Costo de compras](https://swirvlehub.com/blog/costo-de-compras) - [Cómo hacer un inventario de productos](https://swirvlehub.com/blog/como-hacer-un-inventario-de-productos) - [Qué es segmentación de clientes](https://swirvlehub.com/blog/que-es-segmentacion-de-clientes) - [Sistema punto de venta para restaurantes](https://swirvlehub.com/blog/sistema-punto-de-venta-para-restaurantes) - [Qué es un programa de lealtad](https://swirvlehub.com/blog/que-es-un-programa-de-lealtad) - [Cómo aumentar ventas en mi negocio](https://swirvlehub.com/blog/como-aumentar-ventas-en-mi-negocio) - [Toma de decisiones basada en datos](https://swirvlehub.com/blog/toma-de-decisiones-basada-en-datos) - [Estrategias de fidelización de clientes](https://swirvlehub.com/blog/estrategias-de-fidelizacion-de-clientes) - [Base de datos de clientes](https://swirvlehub.com/blog/base-de-datos-de-clientes) - [Qué es ROI en marketing](https://swirvlehub.com/blog/que-es-roi-en-marketing) ## CRM por Industria Swirvle offers industry-specific CRM and loyalty solutions optimized for different business types: ### CRM - [CRM para restaurantes](https://swirvlehub.com/crm/crm-para-restaurantes) - [CRM para cafeterías](https://swirvlehub.com/crm/crm-para-cafeterias) - [CRM para barberías](https://swirvlehub.com/crm/crm-para-barberias) - [CRM para ferreterías](https://swirvlehub.com/crm/crm-para-ferreterias) - [CRM para heladerías](https://swirvlehub.com/crm/crm-para-heladerias) - [CRM para gasolineras](https://swirvlehub.com/crm/crm-para-gasolineras) - [CRM para carnicerías](https://swirvlehub.com/crm/crm-para-carnicerias) - [CRM para salones de belleza](https://swirvlehub.com/crm/crm-para-salones-de-belleza) ### Programas de Lealtad - [Programa de lealtad para restaurantes](https://swirvlehub.com/crm/programa-de-lealtad-para-restaurantes) - [Programa de lealtad para cafeterías](https://swirvlehub.com/crm/programa-de-lealtad-para-cafeterias) - [Programa de lealtad para barberías](https://swirvlehub.com/crm/programa-de-lealtad-para-barberias) - [Programa de lealtad para ferreterías](https://swirvlehub.com/crm/programa-de-lealtad-para-ferreterias) - [Programa de lealtad para heladerías](https://swirvlehub.com/crm/programa-de-lealtad-para-heladerias) - [Programa de lealtad para gasolineras](https://swirvlehub.com/crm/programa-de-lealtad-para-gasolineras) - [Programa de lealtad para carnicerías](https://swirvlehub.com/crm/programa-de-lealtad-para-carnicerias) - [Programa de lealtad para salones de belleza](https://swirvlehub.com/crm/programa-de-lealtad-para-salones-de-belleza) ### Software de Fidelización - [Software de fidelización para restaurantes](https://swirvlehub.com/crm/software-de-fidelizacion-para-restaurantes) - [Software de fidelización para cafeterías](https://swirvlehub.com/crm/software-de-fidelizacion-para-cafeterias) - [Software de fidelización para barberías](https://swirvlehub.com/crm/software-de-fidelizacion-para-barberias) - [Software de fidelización para ferreterías](https://swirvlehub.com/crm/software-de-fidelizacion-para-ferreterias) - [Software de fidelización para heladerías](https://swirvlehub.com/crm/software-de-fidelizacion-para-heladerias) - [Software de fidelización para gasolineras](https://swirvlehub.com/crm/software-de-fidelizacion-para-gasolineras) - [Software de fidelización para carnicerías](https://swirvlehub.com/crm/software-de-fidelizacion-para-carnicerias) - [Software de fidelización para salones de belleza](https://swirvlehub.com/crm/software-de-fidelizacion-para-salones-de-belleza) ## Access & Company - [Dashboard](https://dashboard.swirvle.com) - [Legal](https://swirvlehub.com) - [Contact](https://swirvlehub.com)